Cross-layer anti-fraud built in

Clean mobile
growth, at scale.

A demand-side platform for mobile web and in-app inventory, optimized for app installs, with fraud filtered at the packet level so you pay for real users.

Real-time optimization Source-level transparency No bots
9:41
Emazi Go
Emazi Media
Contains ads · In-app purchases
4.912K reviews
500K+downloads
3+Tools
Install
Verified install · real device
Real user
3 layers verified
Bot blocked
packet-level
Cross-layer anti-fraud built in

Clean mobile
growth, at scale.

A demand-side platform for mobile web and in-app inventory, optimized for app installs, with fraud filtered at the packet level so you pay for real users.

Real-time optimization Source-level transparency No bots
9:41
Emazi Go
Emazi Media
Contains ads · In-app purchases
4.912K reviews
500K+downloads
3+Tools
Install
Verified install · real device
Real user
3 layers verified
Bot blocked
packet-level
1.2B
Bid requests scored
per day
24M
App installs driven
last 30 days
98.7%
Verified-human rate
last 30 days
42
Markets
180+
Supply partners
Solutions

Two ways we move mobile performance.

One platform, built for the formats and KPIs that matter on mobile - bought on quality, not volume.

Programmatic

Mobile Web & In-App

Programmatic display and video across premium mobile-web and in-app inventory. Real-time bidding into brand-safe placements, every impression verified.

Mobile Web - display & video on premium sites
In-App - display, video, native & rewarded in apps
AD SLOT
AD
Performance UA

App Install / UA

User acquisition bought on performance - CPI and CPA - and tuned for retention and quality, not raw install counts. Scale that survives the funnel.

INSTALL
Formats

Creative that performs on every surface.

Video

VAST in-stream

High-completion in-stream and rewarded video with viewability built in.

VAST 4.x
In-stream, rewarded, interstitial
Skippable & non-skippable
Quartile + viewability tracking

Display

HTML5 banners

Responsive HTML5 and static banners across standard and rich mobile-web and in-app slots.

IAB sizes: 300×250, 320×50, 728×90, 300×600
HTML5, static & rich / expandable
Responsive, mobile-first
clickTag + viewability

App Install

Performance UA

Install units wired to your MMP, optimized toward post-install quality.

MMP: AppsFlyer · Adjust · Singular
CPI / CPA buying
Click-to-install attribution + postbacks
Verified installs, retention-tuned
Optimization engine

Meet Pulse - the bidding intelligence behind every win.

Pulse scores every bid request in real time across thousands of signals, learns which users actually convert, and steers budget toward them - milliseconds before each auction closes.

1.8T
Signals scored daily
~10ms
Bid scoring time
4.3×
Faster learning
vs baseline
Live bid decision scoring
Behavioral score0.92
Source quality0.88
Predicted LTV0.76
Human likelihood0.97
Bid placed · verified user
$2.41
The Emazi edge

Fraud filtered where bots cannot hide.

We read every connection across independent layers - network, TLS and behavior - catching bots that ordinary JS tracking never sees, and cutting the sources that fail. You pay for real people.

Packet-level detection
Cross-layer consistency
Behavioral signals
Source blacklisting
Network layer
TLS fingerprint
Verified human
Behavioral model
Standards & compliance

Standards-based. Compliant by design.

Open industry standards and privacy compliance - built into the platform, not bolted on.

Standards & transparency

IAB OpenRTB 2.x ads.txt / app-ads.txt sellers.json SupplyChain object

Fraud & quality

Cross-layer Behavioral GIVT / SIVT Datacenter / proxy Self-learning Viewability

Privacy & attribution

GDPR CCPA AppsFlyer · Adjust · Singular HUMAN IAS DoubleVerify Pixalate
Full transparency

See every dollar, every source, in real time.

No black box. Track spend, verified users and exactly which sources we trust, throttle or cut - down to the supply path.

Q2 Performance Live
Last 30 days Export
Spend
$48.2K
+12% vs prev
Verified installs
96.4K
+18% vs prev
Verified rate
98.7%
+0.6pp
Fraud blocked
412K
cut before billing
Clean traffic vs fraud filtered Clean Blocked
Verified rate
98.7% human
1.3% flagged & withheld from billing
Traffic by source
Source
Impressions
Verified
Status
Premium Exchange A
1.42M
99.1%
Clean
In-app Network B
980K
97.4%
Clean
Mobile Web C
640K
94.8%
Clean
Reseller D
210K
61.2%
Throttled
Unknown SSP E
88K
22.5%
Blocked
Why Emazi

Most DSPs sell you volume. We sell you clean growth.

The same campaign, two very different outcomes.

Typical DSP
You pay for bots. Fraud caught after billing, if at all.
Black-box reporting. Just trust the numbers.
Optimized for volume. Raw impressions and installs.
JS-only fraud checks. Blind to in-app and CTV bots.
Emazi Verified
Pay for real users. Fraud filtered at the packet level, before you are billed.
Source-level transparency. See and cut every source.
Optimized for quality. Retention, post-install, LTV.
Cross-layer detection. Network, TLS and behavior, works everywhere.
How it works

From brief to clean scale in four steps.

01

Connect & brief us

Share goals and KPIs. You or our team wire your MMP and creative in days.

02

Launch campaign

Go live across mobile web, in-app and app-install inventory via RTB.

03

Optimize & filter

We tune toward quality and cut fraud at the packet level, live.

04

Scale clean growth

Grow spend on what works - real users, measured retention.

How you work with us

Hands-off or hands-on. Your call.

Managed

Our team runs and optimizes your campaigns toward your KPIs. Clean growth, without the day-to-day.

Fully managed by Emazi

Self-serve

Full platform access. Build, target and optimize yourself, with anti-fraud and source-level reporting built in.

You're in control
Start managed, switch to self-serve whenever you are ready.
Results

Proof, not promises.

What clean traffic does to the metrics that performance teams actually report on.

Casual gaming · UA
38%
Over 30 days · in-MMP
Lower cost per install

Cut CPI while holding D7 retention steady - fewer wasted impressions on bots.

E-commerce app · ROAS
3.1×
Over 30 days · in-MMP
Return on ad spend

Scaled spend 4× on genuinely converting users, not inflated install counts.

Fintech · Onboarding
+52%
Over 30 days · in-MMP
Higher D7 retention

Real users who stayed past week one and completed account funding.

Representative results from live campaigns.

Emazi gave us scale without the bot tax - our post-install numbers finally matched the dashboards we report on.

Head of User Acquisition
Mobile gaming advertiser · name on request
Coverage

Connected to premium global supply.

180+ direct supply partners across 42 markets - one integration.

A few of our supply partners - more added continuously.

Ready to scale clean mobile growth?

Tell us your goals. We'll show you what clean traffic does to your numbers - no bots, no guesswork.

Live in days, not months
Pay for real users only
Transparent, source-level reporting

We reply within one business day. No spam, ever.